Accessing the Unseen: A Guide to Queensland's Off-Market Property Landscape

By
Stella Private
October 17, 2025
2 min read
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In this final installment of our three-part series on the new rules of luxury property, we move from analysis to action. Having been featured by leading design publication The Local Project in partnership with Commonwealth Private, our Executive Director Ben Braysich concludes his discussion with Tenielle Jordan of Locate Buyers Agency.

In Part One, we explored the rise of wellness architecture. In Part Two, we detailed the compelling value proposition of the Queensland market. Now, we reveal the strategy for securing premier assets: navigating the off-market ecosystem.

The Queensland Value Equation: A Market in High Demand

The intelligence from the ground confirms that while Queensland's luxury market is experiencing a supply shortage, high-level buyer inquiry has not receded. The primary driver is a clear value arbitrage. As Tenielle Jordan highlights, the entry point for luxury property in Brisbane (approx. $2M) is half that of Sydney (approx. $4M). This differential is attracting significant capital from HNW investors seeking not only lifestyle but also assets that are fundamentally undervalued compared to southern capitals. The focus of this demand is currently concentrated in the $3M to $7M range in Brisbane, with the Gold Coast market spiking even higher.

The 60% Advantage: Unlocking the "Closed Circle" Market

The most critical insight for any serious buyer is that the public market is only part of the story. Most buyers operate through one or two public channels, seeing a mere fraction of what is truly available for acquisition.

As revealed in the discussion, a strategic advisory approach is designed to exhaust the entire market, which includes unlocking the "closed circle" of off-market opportunities. This unseen ecosystem is built on:

  • Key Agent Relationships: Access to properties before they are prepared for public listing.
  • Development Pipelines: Opportunities to acquire assets directly from developers pre-construction or completion.
  • Direct-to-Vendor Relationships: Discreet, private transactions that never touch the open market.

By systematically penetrating these channels, our process provides access to approximately 60% more property options than are available to the typical buyer. This is not just an advantage; it is a fundamental shift in how the market can be accessed.

Navigating this unseen landscape requires an established network and deep market intelligence. For a confidential discussion on how our Real Estate Advisory can position you to access these exclusive opportunities, we invite you to contact our team.

Stella Private

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